1. Superfans By Pat Flynn
The amazing moments when your followers become fans.
Customers, followers, and subscribers
It’s easy to glance at the numbers. How many likes are there? How many purchases were made? How many email subscribers are there?
However, as entrepreneurs, we must remember that underlying all of that data are people. People who turn to us to be a leader, to provide advice, and to show concern. They are seeking reliable tools and resources, as well as someone to assist them in achieving their objectives. In this dog-eat-dog society, these are the folks who are searching for someone they can trust and who they know is looking out for their best interests.
These are the folks who, if you connect with them properly, will become Superfans.
An Instagram post may be “liked” by followers. Customers may purchase a product. However, “Superfans” will be your most ardent supporters. They will spread the word about you and your items because they know you have made a difference in their life. They will inform their peers. They will give you supportive emails. They will communicate with you and your other followers.
Your superfans are out there waiting for you to connect with them, whether you’re a bashful YouTuber just starting out or the CEO of a Fortune 500 firm. You only need to start that trip, to lay down the golden brick road that will lead them slowly and steadily to superfandom.
To develop a great company, you don’t need to alter the whole world; you simply need to transform someone’s world.
People do not become superfans the instant they come across you. Because of the beautiful experiences you create for them over time, they become superfans.
This book will assist you in doing so.
Who is this book intended for?
Entrepreneurs of all shapes and sizes. Doesn’t matter if you are just starting or you have been in doing sales and marketing for ages. This book is a must-have.